Madison Blue Boutique opens in Inez with flair and style

Kendra Fletcher celebrates the opening of Madison Blue Boutique at 155 E. Main Street in Inez.

BY DIANE SMITH
MOUNTAIN CITIZEN

INEZ — The landscape of East Main Street has a new addition that promises to infuse the town with style and confidence. Madison Blue Boutique, the brainchild of Kendra Fletcher of Inez, celebrated its grand opening Saturday, transforming a former hibachi storefront into a visually stunning and diverse boutique.

“It’s always been a dream of mine to have this type of boutique,” shared an enthusiastic Fletcher. “Taking this step was indeed a leap of faith.”

Located at 155 E. Main Street, Suite 3, the boutique boasts an array of offerings to cater to women of all ages. From jeans, shoes, and accessories to a selection of tops and sweaters, both casual and dressy, Madison Blue ensures variety.

Customers can also find unique items like glitter tumblers and Lebanon candles.

Additionally, the boutique features two dressing rooms for the convenience of its clientele.

Fletcher emphasizes the importance of a boutique’s ambiance.

“A boutique should tell a story and speak to your customer,” said Fletcher. “The displays and fixtures are foundational to that story. They add layers that get the merchandise noticed.”

With its wide range of products, Madison Blue Boutique is a testament to her vision.

“I’m striving to make the boutique a space where everyone can find something they love,” Fletcher added.

For those interested in exploring Madison Blue Boutique, it is open from 1 p.m. to 5:30 p.m. Tuesday through Friday and from 10 a.m. to 2 p.m. Saturday.

The boutique remains closed on Sundays and Mondays.

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